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Communication Tools

The Office of Communications and Marketing builds and maintains the integrity of the Morris brand through clear, consistent, and frequent communications that increases public awareness and understanding of the Morris campus. When the many units of our campus come together with a clear, consistent, and coordinated identity the entire campus benefits.

The following tools were designed to help the campus and business partners apply the brand consistently across communications.

Graphic Identity Guidelines

This graphic standards site provides clear, consistent guidelines for using the University of Minnesota, Morris wordmark, logos, color, and type. This site is intended for both internal and external users.

System Style Guidelines

The University of Minnesota System consists of 5 distinct campuses across Minnesota with individual campus identities. The University of Minnesota developed this identity guide to leverage the strength of the system and the unique attributes of each campus to better communicate the system’s value to key audiences. The system identity provides a basis for consistent language, visual identity, and key messages and will be used by all campuses.  

Logo and Template Downloads

The central source for downloading approved logos and templates. (X.500 login required. If you need access and don't have an X.500 please contact the Office of Communications and Marketing.)

Editorial Style Guidelines

Guidelines on current language usage and solutions to common writing and editing problems.

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